Are you looking for a podcast that offers exciting conversations about current affairs, culture, business, and more? If so, you need to check out the Under the Influence podcast! This podcast, hosted by Terry O’Reilly, covers various topics fun and engagingly. Whether you’re interested in learning more about our world or want to enjoy entertaining conversations, the Under the Influence show is an absolute must-listen. This blog post will review the podcast and explain why it is worth tuning in.
Overview Of Under The Influence Podcast
Under the Influence with Terry O’Reilly is an entertaining and informative podcast. It offers a rare backstage pass into the ad industry, providing listeners with insightful stories about the connections between pop culture, marketing, and human nature. Host and adman Terry O’Reilly share humorous anecdotes that make marketing fun and exciting. Every episode will leave you feeling like you’ve been given an insider’s look into the world of advertising.
Terry’s passion for his work is evident in his storytelling which helps to break down complex concepts engagingly. He also includes interviews with guests who are experts in various topics, such as branding, content strategy, and data-driven marketing.
Reasons you Won’t Want To Miss This Podcast
Under the Influence with Terry O’Reilly is not just any podcast. It brings together various experts and voices from different walks of life. The guests chosen for each episode are carefully selected to provide a balanced view of the topics discussed and add to the show’s overall quality. Their shared experiences and perspectives make the play exciting and relevant to all listeners.
Second, Terry O’Reilly is a masterful storyteller who takes listeners through his interviews and episodes. He uses various techniques to weave together fascinating stories and draw unexpected insights from his guests. Terry’s conversations are informative and energetic, making them highly engaging.
With his ability to extract the best possible information from his interviewees, he ensures that each episode of Under the Influence is entertaining, enlightening, and thought-provoking. His enthusiasm and humour make this podcast an excellent choice for any listener looking for a captivating story.
The soundscapes, mood music, and sound effects combine to make this podcast feel like an immersive experience, not just two people talking. Each episode is tightly edited for maximum impact and clarity, making it enjoyable and easy to follow. Furthermore, the sound quality is superb, with crisp recordings that don’t distract from the content. The production values make Under the Influence With Terry O’Reilly a podcast worth listening to.
My 5 Favorite Episodes From Under The Influence Podcast
Marketing Rock and Roll, Part One
The episode is a two-part series tracing the marketing of rock music. It starts with Elvis Presley and his manager, Colonel Tom Parker. The show highlights how the Beatles lost millions by failing to follow Elvis’s marketing blueprint. The Rolling Stones used Madison Avenue marketing tactics to compete against the Fab Four. Lastly, the episode explores the most prominent marketing machine in rock and roll history, KISS.
Long Overdue: The Creative Boom of Library Marketing (Encore)
This podcast episode looks at the creative ways libraries have been marketing themselves. From a library video series that plays like a TV cop show to library wars on social media, libraries are getting inventive with their campaigns. It’s an inspiring example of how brands can use creativity and strategy to stand out.
You Can Check In, But You Can Never Check Out: Branded Hotel Rooms
In this episode of Under the Influence with Terry O’Reilly, we learn about how hotels can attract guests through marketing. Some of these strategies involve advertising specific rooms decorated uniquely, such as replicating iconic television sets or being inspired by famous movies.
Additionally, some hotels can advertise that something famous or infamous happened in their rooms, making them especially appealing to travellers. Whether it’s a room inspired by a TV show, a movie, or the site of a historical event, there’s always something interesting about hotel marketing.
Ageism In Advertising (AOP 2011)
For a long time, the advertising industry has focused on the 18-49 age demographic. Because they believe this group has the most disposable income and is likely to try new brands. However, research has shown that people aged 55+ have the highest disposable income and are the biggest spenders in almost all categories, yet the advertising industry does not chase them.
This is because the industry still views this age group as less desirable consumers and does not want to invest the time or resources into marketing to them.
Burn The Boats: Brands That Risked and Won (AOP 2011)
The main theme of this episode is “Risk,” and it highlights the experiences of marketers who took bold risks and reaped great rewards. One of the stories shared is about a producer who gambled his career on one of the most beloved movies ever made. Another story talks about a board game that defied the norms of its genre. Also, a watch company saved the Swiss watch-making industry by taking a chance. The episode also recounts the story of a CEO who made an unpopular decision that even his board of directors doubted. These marketers are considered true warriors who burned the boats and made history.
What I Don’t Like On The Show
The Under The Influence podcast has received less than stellar reviews, with listeners pointing out some of its shortcomings. One complaint is that the music drops are old-fashioned and no longer relevant. What was once a lively, modern soundtrack has become outdated and robotic.
Another issue is the show’s reliance on commercials for host Terry O’Reilly’s podcast. While the show’s content is interesting and engaging, the constant barrage of ads has become a distraction and has detracted from the overall listening experience.
Hopefully, the show can find a way to address these issues and continue to provide quality content that its loyal listeners can enjoy.
Under The Influence Podcast Takeaway
In conclusion, the Under the Influence podcast is incredibly informative and inspiring and covers various interesting business, finance, and entrepreneurship topics. By tuning into this podcast, you can not only learn from the experience of successful professionals in the industry, and explore new ideas and challenges. But also gain insights into different perspectives on business.
If you’re looking for an inspiring podcast to help you make better decisions in your career and grow as a professional, Under the Influence is one to check out!
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